Mario Ruiz, a pacesetter in international industrial design and winner of the National Design Award 2016, is patient, meticulous and a perfectionist. His work process is detailed and demanding, and the result is enduring, timeless designs. All of these values are conveyed in his new visual identity. By using space, typographical composition, photography and special finishings, we helped to reposition his image and generate an individual style and identity that represent his philosophy and way of understanding design.



WORK
Identity creation
Brand photographic identity and tone of voice
Art direction of photography
Editorial design
Digital design

CREDITS
Photographer – Marcel Juan
Code – Arturo Castillo




STUDIO AINHOA NAGORE – CREATIVE DIRECTION, IMAGE AND DESIGN

Mark