This was an international launch campaign for the perfume Tous l’eau. A dreamy and enticing, fresh and evocative journey. For it, we worked with the renowned director Johan Renck, who recreated a dreamlike universe akin to “Alice In Wonderland”, and the photographer Daniel Riera, to capture the curiosity and freshness of our protagonist.

WORK
Art direction of photography and moving image
Concept development
Campaign design

CREDITS
Agency – ruiz+company
Film director – Johan Renck
Photographer – Daniel Riera